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PDA, DTMA sign MoU to align annual dental conference with trade exhibition

Wed. 25 June 2025

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ISLAMABAD: In a landmark move to enhance collaboration between the dental profession and the dental trade industry in Pakistan, the Pakistan Dental Association (PDA) Central Council and the Dental Trade and Manufacturers Associates Pakistan (DTMA) have signed a formal memorandum of understanding (MoU). The agreement is aimed at aligning the annual International Dental Conference organized by PDA with the DTMA Trade Exhibition, establishing a single, unified national platform for education, innovation, and business in the field of dentistry.

This strategic partnership is designed to streamline national dental events, reduce fragmentation, and consolidate efforts by encouraging all PDA regional and auxiliary associations to participate in the main event rather than holding separate conferences. By synchronizing educational and commercial activities, PDA and DTMA aim to create a high-impact event that benefits dental professionals, manufacturers, suppliers, and the general public alike.

Shared vision, collaborative framework

Under the MoU:

  • PDA will take the lead in organizing academic, clinical, and professional development sessions, including speaker engagements, hands-on workshops, scientific lectures, and continuing dental education (CDE) opportunities.
  • DTMA will be responsible for managing and executing the trade exhibition component, which includes venue booking, stall allocations, vendor coordination, and event logistics. The exhibition will be free to attend for all visitors.

Both parties have committed to working in synergy for the advancement of dental practice, trade innovation, and oral health awareness in Pakistan.

Strategic aims of PDA

PDA’s objectives outlined in the MoU focus on education, skill development, and leadership building, including:

  • Providing dentists, hygienists, and oral health professionals with the latest research, techniques, and clinical best practices
  • Enhancing clinical competence through practical training sessions
  • Fostering interdisciplinary collaboration among dental specialties and allied healthcare providers
  • Displaying new dental technologies and equipment within ethical educational boundaries
  • Offering continuing education credits and leadership opportunities to dental professionals
  • Supporting career development through networking, mentorship, and exposure to international standards

These educational and professional goals are expected to contribute significantly to licensure, certification, and overall professional enrichment in the dental sector.

Strategic aims of DTMA

DTMA’s contributions focus on the business and innovation side of dentistry:

  • Creating platforms for dental companies to showcase products and services to a targeted professional audience
  • Supporting new product launches, increasing brand visibility, and strengthening reputation within the dental community
  • Generating sales leads and business opportunities through trade engagement
  • Promoting collaboration and partnerships among manufacturers, suppliers, and healthcare institutions
  • Facilitating innovation, education, and market expansion within ethical promotional boundaries

Together, PDA and DTMA aim to deliver a comprehensive annual event that bridges the academic, clinical, and commercial needs of Pakistan’s dental ecosystem.

A unified national platform for dentistry

This MoU represents a significant milestone for Pakistan’s dental profession and trade sector. By creating a single, national-level event that integrates scientific learning with industry innovation, PDA and DTMA are fostering a more cohesive, efficient, and impactful environment for dental professionals and stakeholders.

With shared leadership, clear responsibilities, and long-term commitment, this collaboration is set to advance clinical knowledge, boost industry growth, and strengthen oral health outcomes across the country.

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