DT News - Pakistan - Viome launches VRx MyBiotics toothpaste and gel

Dental Tribune Pakistan

Fri. 26 July 2024

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BELLEVUE, Wash: Viome, a leading manufacturer of personalized microbiome health products, has launched VRx MyBiotics Toothpaste & Gel, using insights from the Oral Health Intelligence™ Test (also available with Full Body Intelligence™) to meet individual oral health needs and overall nutrition.

Acting as both a deep cleanser and supplement, MyBiotics Toothpaste & Gel features ingestible ingredients that effectively clean the mouth, care for gums, strengthen teeth, and promote holistic body health.

The oral microbiome, a complex community of microorganisms in the mouth, plays a crucial role in maintaining both oral and overall health. Issues stemming from suboptimal microbial activity, such as cavities, gum disease, and tooth loss, can significantly impact general well-being of a person.

The mouth serves as a gateway to the body, with the oral microbiome implicated in numerous systemic diseases. For instance, 95pc of Americans with diabetes also experience periodontal disease, and oral pathogens contribute to up to 50pc of heart attacks and strokes. Patients affected by gum disease also face a 70pc higher risk of developing Alzheimer's.

According to manufacturer, MyBiotics Toothpaste & Gel is designed to synergistically support oral microbes throughout the day, ensuring a healthy and resilient mouth. Free from harsh abrasives, sugar, dioxides, SLS, saccharin, triclosan, sulfates, BPA, phthalates, parabens, and artificial sweeteners or colors, this formula reflects Viome’s commitment to advanced oral care.

“Our new MyBiotics Toothpaste & Gel product exemplifies our mission to provide cutting-edge solutions as we deepen our understanding of the human microbiome’s impact on health and aging,” says Viome founder and CEO Naveen Jain.

Employing ‘Livfresh Technology’ and backed by findings from 26 research studies at top US universities, the product claims to remove plaque up to 250pc more effectively than leading toothpaste brands, reduce gum puffiness by 250pc, and is twice as effective in controlling overnight plaque buildup.

The unique blend of Methylsulfonylmethane (MSM) and Sodium Tripolyphosphate (STPP) not only removes existing plaque but also forms a protective barrier against plaque-forming microbes and tooth staining, the manufacturer claims.